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Marketing Advisor/Librarian Central, Cromwell

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Marketing Advisor/Librarian
Central, Cromwell
Position Description
Ko te Whakaatūraka o te mahi
Responsible to: Campus Operations Manager
Ka kaweka ki a
Responsible for Staff: No direct reports
Ka Kaweka mo ka aimahi
OUR VISION - O Mātou kaupapa tūtoro
We are recognised nationally and internationally as New Zealand’s leading Polytechnic.
We are recognised for:
 The high quality of everything we do
 Our innovation in education
 The outstanding capabilities of our graduates
 Our contributions to organisations and our communities.
Our Values
Excellence
Mouraka
Caring
Manaakitaka
Responsibility
Kaweka
Partnerships
Ka Hoahoa
Learning
Ako
Sustainability
Kaitiakitaka
We set and achieve high standards, always doing our best
We are respectful, generous, welcoming and inclusive
We do the right thing, acting in Otago Polytechnic’s best interests
We work and learn together, contributing to one another’s success
We are continuously learning, developing and innovating
We practice sustainability for the best of our communities and the
environment
PURPOSE AND SCOPE OF THE POSITION - Ko te tikaka me te hōkai o te tūraka
The Marketing Advisor/Librarian is responsible for manning the Cromwell campus library, assisting in the
provision and promotion of library services that meet the needs of staff and students of the Otago
Polytechnic Central Otago Campus.
The Marketing Advisor/Librarian will also be responsible for attracting students to Otago Polytechnic’s
Central Campus by developing the marketing plan and collateral, building the Central profile, building
community ownership, organising marketing activities, developing the market for English plus programmes
in Central Otago and ensuring strong relationship management.
A further component of the Marketing Advisor/Librarian’s role is Teaching and Pastoral Care of students,
particularly emerging International markets.
Page 1 of 5
PDSSCOTMAL
Last Review Date 04/12/2014
Next Review Date04/12/2016
Approved by: Director: Sustainability
This version remains current and in force until any further revisions have been updated and approved
KEY ACCOUNTABILITIES - Kā kaweka take
1. Key Accountability – Library Services
To ensure that the library is accessible to students and staff of Central and that items are available, well
maintained and accurate records are kept
Expected Outcomes – Kā hua tūmanako
 Reference service provided to students and staff at Central and reference requests referred to
Dunedin where appropriate
 Circulation services provided to staff and students of Central and loans arranged to and from the
Bill Robertson Library as required, including interloan
 Liaise with staff at Central regarding new acquisitions, manage orders for new acquisitions with
Collection Development staff at Otago University Library, cataloguing and processing of new
acquisitions and additions / deletions to resource collection appropriately performed
 Library budget is used to arrange acquisitions necessary for collections, and in response to
requests
 Students have a good understanding of library services and how to use the library online sources
to find material
2. Key Accountability
Promotion of Otago Polytechnic’s Central Otago Campus to attract students
Expected Outcomes – Kā hua tūmanako
 Developing the marketing plan including market research, social media strategy and ensuring this
is aligned to the OP strategy
 Organise marketing activities, coordinating advertising of programmes and courses and ensuring
Central’s presence at events the Polytechnic should be involved with
 Building the Central online presence
 Develop and implement a community engagement plan
 Coordinate between Central Otago campus and Dunedin campus ensuring successful
relationships and sharing of ideas and resources
 Developing the market for English plus programmes in Central Otago and ensuring strong
relationship management
3. Key Accountability
Teaching and Pastoral Care of students, particularly emerging International markets
Expected Outcomes – Kā hua tūmanako
 Teach English to international students as required
 Provide pastoral care to international students as required by anticipating, be receptive to, and
resolve promptly student related problems, as they affect students
 Be aware of and respond to the needs of students that affect their ability to complete their course
of study, or reduce their success
 Prepare thoroughly own course plans, outlines and materials for delivery of assigned classes, in
accordance with the “Programme Documents” and with a focus on professional practices and
methodologies used in the industry/profession
 Assessments are marked and recorded accurately within agreed timeframes and according to
Otago Polytechnic policy and standards
4.
Other Duties
Undertake all other requests from your Manager that are a reasonable expectation of this position
Expected Outcomes - Kā hua tūmanako
 Act in a professionally, timely and effective manner
 Comply with Health and safety:
o Works safely and hazards, unsafe conditions, equipment, accidents or incidents are reported
proactively
Page 2 of 5
PDSSCOTMAL
Last Review Date 04/12/2014
Next Review Date04/12/2016
Approved by: Director: Sustainability
This version remains current and in force until any further revisions have been updated and approved
PERSON SPECIFICATION - Kā Pumanawa tāhau
Knowledge and Experience Te mātauraka me te mātaka
 Intermediate knowledge and capability of Microsoft Office automation packages
 Familiarity and comfortable using a range of social media tools
 Experience in creating marketing and sales plans
 Excellent oral and written communication, presentation skills and public relations skills
 Presentation experience to a wide variety of audiences
 Teaching experience an advantage
 Experience in providing pastoral care an advantage
 Experience in facilitating group or individual practical work an advantage
 Experience in curriculum delivery and preparation an advantage
Qualifications Kā tohu
 Relevant qualifications in specialist subject area or equivalent industry experience
 A recognised relevant teaching qualification or willingness to complete such a qualification within
two years of employment is essential
Skills and Attributes kā Mōhiotaka me kā kaha
 Excellent written and verbal communication skills
 A high level of professional and ethical conduct
 Ability to follow directions, as well as to be able to think proactively
 Ability to communicate clearly, effectively and professionally both verbally and in writing
 Ability to absorb, retain and reiterate information quickly and correctly
 Ability to present ideas in user-friendly language
 Highly self-motivated, directed, flexible and well organised
 Keen attention to detail and accuracy
 Proven analytical and problem-solving abilities
 Ability to effectively prioritise and execute tasks in a high-pressure environment
 Ability to provide a high level of customer service to Otago Polytechnics standards
 Ability to actively contribute in a team-oriented, collaborative environment
 Outcomes focused
 Values based practitioner
PERFORMANCE MEASURES - Kā mahi me te mātua tutuki
Performance will be appraised against objectives negotiated in terms of key accountabilities and
performance measures as per Otago Polytechnic’s policies and procedures. Standard feedback
instruments will be developed for each performance area.
AUTHORITIES - kā mana
The position has the delegated authorities set out in the Otago Polytechnic policies. These may be
amended from time to time.
RELATIONSHIPS - Kā Whakawhānaukataka wāhi take
Internal kei roto




Staff at the Central Otago campus
OP marketing/communications team\
Students
Contractors
External kei waho


Careers staff in schools
International agents and other marketing
entities
Page 3 of 5
PDSSCOTMAL
Last Review Date 04/12/2014
Next Review Date04/12/2016
Approved by: Director: Sustainability
This version remains current and in force until any further revisions have been updated and approved
Capabilities Expected Of All Staff
Customer
•Develop positive customer (internal and external) relationships, which are responsive to customers'
requirements. Be professional and take responsibility for outcomes. Be proactive in improving service
delivery.
Service
Quality
•Operate always within the quality standards of the Polytechnic's policies and procedures, the service
standards applicable to the service area and maintaining high personal, legislative and professional
standards.
Outcomes
Personal
•Sets personal goals, is adaptable to change and shifting priorities, communicates effectively, pursues
personal development, undertakes 'on track chats' and performance appraisal, thinks on his/her feet and
gets things done.
Effectiveness
•Takes responsibility for self and is accountable for work and behaviour; is highly organised, plans and
prioritises work, sets realistic timeframes, meets timeframes or communicates in timely manner of
timeframes cannot be met. Constantly workes to improve processes; not afraid to challenge the status
Self
quo.
Management
Team
•Positively contributes to team, respecting colleagues, honouring diversity, communicating effectively and
collaborating to achieve shared goals. Deals with team issues in timely manner. Publicly praises others but
handles any complaints privately and directly to the person involved.
Work
Leadership
Treaty of
•Exercises personal leadership by communicating effectively, contributing to team and sharing decision
making; maintains momentum even if designated leaders are absent; takes action to solve problems even
if it is not their job; raises issues and speaks up when others won't.
•Understands individual and collective responsibilities of the Treaty as required by Otago Polytechnic's MOU
with ka Papatipu Runaka Ki Ara-te-Uru.
Waitangi
Sustainabiility
Problem
Solving and
Creative
Thinking
•Understands sustainability issues and models these in practice, including ethical behaviour, ensures own
practitioner sustainability.
•Identifies and analyses problems and develops creative solutions and makes informed judgements.
Page 4 of 5
PDSSCOTMAL
Last Review Date 04/12/2014
Next Review Date04/12/2016
Approved by: Director: Sustainability
This version remains current and in force until any further revisions have been updated and approved
I understand and accept this position description.
Kei te marama au, kei te takohia au tēnei tūraka
Signature: ______________________________________
Ko tō tohu
Manager: _______________________________________
Kaiwhakahaere
Date: ____________________
te rā
Date: ____________________
te rā
Page 5 of 5
PDSSCOTMAL
Last Review Date 04/12/2014
Next Review Date04/12/2016
Approved by: Director: Sustainability
This version remains current and in force until any further revisions have been updated and approved
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